I’ve had a few folks ask me for my take on Adobe’s new subscription-only pricing model for Photoshop. I ended up going on a bit of a Twitter rant this afternoon:
If You’re a Pro Photographer, $20/month for Photoshop is a No-Brainer
If you’re a professional photographer, $20/month (the regular, non-discounted price for a single application) should be a non-issue. How much are you paying for web hosting or photo sharing? How about professional organization membership? How much have you paid for parking at client jobs this month?
As I noted above, how much did you pay for film processing back in the “good old days”?
Hobbyists Will Never Pay!
No, you’re right, a hobbyist might not pay $20/month for Photoshop. But those same hobbyists aren’t paying the previous pricing for Photoshop (over $700) either. They’re using Lightroom, or Photoshop Elements, or a non-Adobe product. Nothing is changing with pricing for those products.
While it would be great if everything were free, we’re not in that world, and the new pricing for Photoshop seems quite reasonable.